Introducing App Capsule, DSP, and today's featured articles

2018.01.10

Services

Hello everyone.
The new year has begun, and many businesses will likely be starting full-scale operations this week.
We also released a new service yesterday.
Additionally, due to ongoing PR activities and releases at the end of last year, we would like to introduce three articles that were published as publicity today.

Featured in ① Mynavi News "Understanding O2O: What You Think You Know But Don't Know #10: The Minimum Requirements for Mastering O2O Apps and Their Future"

This is a series of ten contributed articles that has been running since about a year ago.
Taniuchi from the O2O division spoke about attracting customers to stores using apps, marketing know-how, and industry trends.

This will be the last of this theme for now, but I would be happy to deliver it to you again in some form.
Be sure to watch the final episode as well as the first one ♪
Read the article here⇒https://news.mynavi.jp/article/O2O_basic-10/

Featured ② EC no Mikata "The SAKODA app created with GMO App Capsule PRO is highly polished"

The official app for "SAKODA Home Furnishings," a large interior shop in Kyushu, was created and released using our App Capsule PRO, and was featured in the EC site Mikata.
As always, the cut is amazing!

Now that the internet has made it possible for users and stores to forge strong connections, it no longer matters much whether the headquarters is in Kagoshima or Tokyo. In fact, when you consider fixed costs, regional companies will likely have an advantage. Ultimately, I feel that the key to future e-commerce will be "how to expand your business and build deep connections with users."

This app promotes omnichannel by seamlessly connecting physical stores, online stores, and apps by linking member IDs.
I hope that through this, more store operators in the retail and e-commerce industries will become aware of the existence of store apps (^^)
Read the article here⇒https://www.ecnomikata.com/ecnews/17501/

Featured 3: Markezine "Maximizing ROAS! GMO TECH releases performance-based DSP "GMO SmaAD DSP""

The performance-based DSP "GMO SmaAD DSP," which released a press release yesterday, has been featured in MarketZine.
Their biggest selling point is "maximizing ROAS."
Please look forward to "GMO SmaAD DSP," which can acquire high-quality users at low cost!

Read the article here⇒https://markezine.jp/article/detail/27730

Even so, I always learn something new from the different "angles" each media outlet takes and the titles they rewrite (^^)

Past media coverage of GMO TECH can be viewed below.
https://gmotech.jp/news_media/