August 27, 2026

To all the press

GMO TECH, Inc.

GMO TECH, Niigata Prefecture: Promoting Multilingual Use of Google Business Profiles
Selected as the best proposal provider for the "Analysis of Tourism Trends within the Prefecture" project.
~Supporting local tourism businesses in utilizing Google Maps and disseminating multilingual information for inbound tourists~

　GMO TECH, Inc. (President and CEO: Ryoichi Suzuki, hereinafter referred to as GMO TECH), a member of the GMO Internet Group, has been selected as the best proposal provider in the open call for proposals for the "Promotion of Multilingual Operation of Google Business Profiles and Analysis of Tourism Trends in Niigata Prefecture" project conducted by Niigata Prefecture.
　This project will provide tourism businesses in Niigata Prefecture with support for registering and managing Google Business Profiles, as well as seminars on multilingual information dissemination. Furthermore, businesses selected in consultation with Niigata Prefecture will receive MEO (Map Engine Optimization) developed by GMO TECH.^(*)We provide comprehensive support for MEO (Map Engine Optimization) measures, including multilingual operation support using the store DX SaaS "MEO Dashboard byGMO" and analysis of search and browsing data.
　The seminar is scheduled to be held in September 2026, and MEO (Map Engine Optimization) support will be implemented sequentially after the seminar.

(*Note) MEO (Map Engine Optimization): This refers to measures taken to make it easier for people to find stores and facilities using map searches such as Google Maps.

[Background of Selection]
　When tourists are planning their trips, they increasingly use Google Maps to find information on tourist attractions, accommodations, restaurants, and retail stores. For foreign visitors to Japan in particular, Google Maps is an important tool for gathering information not only before their trip but also during their trip. However, there are cases where necessary information is not adequately available due to outdated facility information or insufficient multilingual support.
　Against this backdrop, Niigata Prefecture conducted a public proposal process with the aim of promoting the use of Google Business Profiles and analyzing tourism trends. Following a written review on July 21, 2026, GMO TECH was selected as the best proposal provider on the 22nd.
　GMO TECH leveraged its expertise gained from supporting store and facility customer acquisition using Google Maps to propose a comprehensive service including seminars, registration and operation support, multilingual support, and data analysis.

[Main activities]
■ Holding of a seminar for tourism businesses in Niigata Prefecture
　We will be holding a seminar for tourism businesses in Niigata Prefecture, where participants can learn the basics of registering a Google Business Profile, organizing facility information and photos, responding to reviews, disseminating information in multiple languages, and checking viewing data. We will be holding an on-site workshop where participants can learn by actually using the system, and we also plan to offer opportunities to participate online.

■ Google Business Profile registration and management support
　We assist you with obtaining the necessary permissions and initial registration to manage your Google Business Profile. In addition, we guide you through the process of preparing basic information such as your business name, address, phone number, business hours, photos, and category, as well as the operational methods required for continuous information dissemination, including posting and responding to reviews.
　Our goal is to obtain management privileges for 100 Google Business Profiles by the end of March 2027, creating a pioneering example where businesses can update their information themselves even after their operations cease.

■ Support for disseminating information in multiple languages
　Based on consultations with Niigata Prefecture, we will support the multilingualization of facility information, posts, and review replies for businesses selected using the AI ​​translation function of GMO TECH's "MEO Dashboard byGMO." To enable participating businesses to continue disseminating information even after the project ends, we will provide manuals, posting templates, and explanations of how to use them.

■ Analysis of tourism trends based on search and browsing data
　We will analyze data obtained from Google Business Profiles of businesses selected in consultation with Niigata Prefecture, categorized by region, industry, and language.
　The analysis results will be compiled into a report, which will provide improvement methods to the target businesses and will also be used to measure the effectiveness of tourism promotion measures implemented by Niigata Prefecture.

[Future prospects]
　Through this project, GMO TECH will support local tourism businesses in registering and utilizing Google Business Profiles, as well as providing information in multiple languages.
　Furthermore, we will analyze search and browsing data to visualize tourist trends and needs. We will then use the results of this analysis to improve information dissemination by businesses and to inform Niigata Prefecture's tourism policies. Moving forward, we will continue to collaborate with local governments and community organizations to support tourism promotion and information dissemination by local businesses using Google Maps.

About "MEO Dashboard byGMO"
　"MEO Dashboard byGMO" is an MEO (Map Engine Optimization) store DX SaaS that allows you to centrally manage Google Business Profiles and social media accounts for multiple stores and facilities. By enabling you to update store information, manage posts, handle reviews, and perform data analysis all in one place, it supports the efficient operation of Google Business Profiles and MEO measures for multiple stores and facilities.

▶ "MEO Dashboard byGMO" service website URL:https://meo-dash.com/meo-dashboard/

[About GMO TECH]

　GMO TECH, Inc. is a technology company that leverages AI and SaaS to support businesses in achieving sales growth and improving operational efficiency.
　In addition to developing customer acquisition support businesses in the SEO, MEO, and AI marketing fields, including the store customer acquisition DX SaaS "MEO Dash! byGMO," we also provide operational efficiency support through the real estate DX SaaS "GMO Rental DX," and operate affiliate advertising, internet media, and payment services businesses.
　Leveraging our unique AI technology and in-house developed products, we are promoting the creation of systems that enable AI to continuously deliver value in business operations, supporting companies' digital transformation and sustainable growth.

Above

[Press inquiries]
GMO TECH Holdings, Inc.
　Public Relations Department Kobayashi
　TEL:03-5489-6370 FAX:03-5489-6371
　Email:hd-press@hd.gmotech.jp

GMO Internet Group, Inc.
　Group Public Relations Department PR Team Kurata
　TEL：03-5456-2695
　Contact Us:https://group.gmo/contact/press-inquiries/

[Contact information regarding services]
GMO TECH, Inc.
　Product Marketing Division, Sales Department
　TEL: 03-4405-0939 (direct) FAX: 03-5489-6371
　Email:pm-marketing@gmotech.jp

[GMO TECH Inc.] (URL:https://gmotech.jp/）    

[GMO TECH Holdings, Inc.] (URL:https://hd.gmotech.jp/）

[GMO Internet Group, Inc.] (URL:https://group.gmo/）

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