August 3, 2011
To members of the press, customers, and affiliated companies:
GMO SEO Technology Inc.
We are pleased to announce the launch of the smartphone affiliate ad network "SMAAD byGMO."
New plan "SMAAD Reward byGMO" added
~User-incentivized affiliate advertising for smartphones~
GMO SEO Technology, Inc. (hereinafter referred to as GMO SEO Technology), a GMO Internet Group company that provides SEO services, will launch a new plan for companies that provide smartphone apps, "SMAAD Reward byGMO" (hereinafter referred to as SMAAD Reward), on Wednesday, August 3rd, for its smartphone-specific affiliate advertising distribution system "SMAAD byGMO" that is compatible with Android and iPhone apps.
The new plan, "SMAAD Rewards," is a reward-type action incentive affiliate advertising service specialized for smartphones. When users download the advertised app, they are awarded points, and advertisers only pay for the number of downloads that occur. At the time of launch, ads can be delivered for as low as 105 yen (tax included) per download for iPhone and Android apps, enabling advertisers to efficiently advertise their app download campaigns.
[About the new plan "SMAAD Reward byGMO"]
<Benefits for advertisers>
"SMAAD Rewards" is a CPI billing system in which advertising costs are incurred when a user installs an app, allowing advertisers to place ads efficiently while reducing unnecessary costs. In addition, media outlets provide users with action incentives such as points or on-site currency, which can increase advertising effectiveness and lead to increased app downloads.
<User benefits>
When users download the app via advertisements distributed as "SMAAD Rewards," they can receive incentives such as points issued by the media that displays the advertisements or currency specific to each media.
<Advantages of media with action incentives (advertising media)>
By placing reward ads within their content, publishers can earn advertising revenue and monetize even non-paying media or media with a large number of non-paying users. Furthermore, by using "SMAAD Rewards," reward ads can be easily implemented without the need to develop an API in-house to provide action incentives to users.
■Advertiser usage fees
Initial cost: Free
Monthly management fee: Free
Commission amount: from 105 yen each (tax included)
■Page URL
URL: http://gmo-seo.jp/seoservice/smaad_reward/
GMO SEO Technology aims to contribute to the development of our customers' internet businesses.
We will continue to promote customer acquisition support services on PCs, mobile devices, and smartphones.
[GMO SEO Technology Inc. service] URL:http://gmo-seo.jp/
<SEO measures for PC>
・SEO AIRLINES URL:http://seo-airlines.com/
<Mobile SEO measures>
・Mobile SEO AIRLINES URL:http://seo-airlines.com/mobile/
<Affiliate ad network for smartphones>
・SMAAD URL: https://smaad.jp/
[Contact information regarding services]
GMO SEO Technology, Inc. Sales Representative Tatsumi
TEL：03-5489-6370
FAX: 03-5489-6371
E-mail: smaad-support@gmo-seo.jp
[Press inquiries]
GMO SEO Technology, Inc. Public Relations Officer Mitamura
TEL：03-5489-6370
FAX: 03-5489-6371
Email: press@gmo-seo.jp