[SmaAD] "GMO SmaAD" launches a reward and price increase campaign

2013.11.01

Press Release

November 1, 2013

GMO TECH, Inc.

To all the press

GMO SmaAD, a performance-based advertising distribution service for smartphones,
Reward and price increase campaign for app developers

 GMO TECH, Inc. (CEO: Akihito Suzuki, hereinafter referred to as "GMO TECH"), a GMO Internet Group company that provides online customer acquisition services, will launch a campaign for "GMO SmaAD" app developers from Friday, November 15, 2013, offering a reward of 50,000 yen for every 500 results achieved through performance-based advertising, with a guaranteed minimum reward (incentive) unit price of 200 yen or more.
 Starting today, we will begin accepting pre-registrations to participate in the campaign.

[What is "GMO SmaAD"?]
 "GMO SmaAD" is a CPI*1-based advertising distribution network service brand for smartphones (Android™, iOS) that helps attract customers to smartphone apps and services. It consists of two services: "GMO SmaAD Reward," a reward advertising distribution service that gives incentives such as points and coins to smartphone users who download apps or register as members via ads, and "GMO SmaAD Ad Network," an ad network advertising distribution service that uses CPI billing without giving incentives.
*1: "CPI" stands for cost-per-install, a performance-based advertising method in which costs are incurred when an app is installed via advertising.

[GMO SmaAD campaign for app developers]
 We will be running a campaign in which new and existing app developers who register with "GMO SmaAD" can receive two benefits.

Campaign period February 2013th (Fri) -March 11th (Sun), 15
(The pre-registration period is from November 1st (Friday) to November 14th (Thursday), 2013. "GMO SmaAD" SDK*2If you have not yet installed it, we recommend installing it during the pre-registration period.)
*2: SDK is a software development kit for creating applications.
Target App developers (new and existing) using the "GMO SmaAD Ad Network"
Benefits and how to participate

Bonus 1: 50,000 yen reward for 500 successful results!
 A reward of 50,000 yen will be offered for every 500 cumulative successful results during the campaign period (one month). (Example: 1000 to 1499 results = 100,000 yen)

 <How to participate>
 The media SDK developed by "GMO SmaAD" is introduced into the media (app) and advertisements are displayed in either offer wall, icon, or interstitial (full screen) formats.

Benefit 2: Minimum reward rate is 200 yen or more!
 The minimum reward (incentive) for "GMO SmaAD" is guaranteed to be 200 yen or more during the campaign period.

 <How to participate>
 Advertisements can be posted on the medium (app) in the form of offerwall, icon, or interstitial (full-screen).

Detailed URL https://smaad.jp/cp_20131101/

GMO TECH will continue to expand its "GMO SmaAD" services for smartphone and tablet app developers, advertisers, publishers, and developers, and strive to revitalize and expand the market to provide more effective promotional support.

[Reference URL]

[GMO TECH Inc. service] URL:http://gmotech.jp/

○Smartphone advertising

 ・GMO SmaAD Ad Network URL: https://smaad.jp/adnetwork/

 ・GMO SmaAD Rewards URL: https://smaad.jp/reward/

○ App media business

 ・POINTAPP byGMO URL: http://pointapp.jp/

 ・Sale & Free Deals App byGMO URL: http://saleapp.jp/

○SEO measures for PC

 ・SEO Airlines byGMO URL:http://seo-airlines.com/

[Contact information regarding the campaign]
GMO TECH Inc. Sales Representative Hashimoto
 TEL: 03-5489-6270 (direct communication)
 FAX: 03-5489-6371
 E-mail: smaad-support@gmotech.jp

[Contact for inquiries regarding advertising]
GMO TECH, Inc. Sales Representative Saito
 TEL: 03-5489-6270 (direct communication)
 FAX: 03-5489-6371
 E-mail: smaad-support@gmotech.jp

[Press inquiries]
GMO TECH Inc. Public Relations Officer Someya
 TEL:03-5489-6370
 FAX: 03-5489-6371
 Email: press@gmotech.jp

*Android is a registered trademark of Google, Inc.
*iPhone is a registered trademark of Apple Inc. The iPhone trademark is used under license from Aiphone Co., Ltd.
*The iOS trademark is used under license from Cisco in the United States.

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