December 15, 2016
To all the press
GMO TECH, Inc.
Official app for karaoke "JOYSOUND Direct Store" released
~Created with "GMO Customer Attraction Capsule," which allows you to easily create O2O apps~
GMO TECH, Inc. (CEO: Akihito Suzuki, hereinafter referred to as GMO TECH), a GMO Internet Group company that provides online customer acquisition services, has announced that it will launch an O2O(* 1)App creation ASP(* 2) As part of our service "GMO Customer Attraction Up Capsule," we have created and released the official app for "JOYSOUND Direct Stores," a karaoke business operated by Standard Co., Ltd. (CEO: Yoichi Yoneda).
(※1) O2O: An abbreviation for Online to Offline, which refers to the use of the internet to develop promotions and provide information on deals that encourage customers to visit physical stores.
(※2) ASP: Abbreviation for Application Service Provider. By using this service, you do not need to develop your own app, so you can create apps quickly and at low cost.
[Official JOYSOUND Direct Store app by GMO Customer Attraction Capsule]
Karaoke stores operated by karaoke machine brand "JOYSOUND" are popular with many users for their relaxing spaces, high-quality sound, and other facilities that allow users to fully enjoy the latest JOYSOUND features. The official JOYSOUND store app, created using the "GMO Customer Attraction Capsule," allows users to check membership points and facility information, and is linked to the JOYSOUND member site, making it an app that also serves as a membership card. Simply presenting the app allows users to use the facility at member rates, and by registering information such as year of birth, month of birth, gender, and favorite stores, users can receive campaign information tailored to their characteristics, as well as discount coupons and push notifications in a timely manner.
JOYSOUND Direct Stores will be able to utilize various data such as visitor attributes, range of activities, and visit rates to implement O2O marketing that increases user satisfaction and encourages repeat visits.
<Comment from Standard Co., Ltd.>
The reason we adopted "GMO Customer Attraction Up Capsule" this time is because it allows us to segment user attributes in detail and allows us to set groupings freely and quickly.
In order to increase repeat visit rates and customer satisfaction, we are committed to thoroughly measuring the effectiveness of the projects we implement.
In addition to introducing the latest technology into our karaoke system, we also want to focus on utilizing digital technology in terms of attracting customers and marketing, so we plan to take this opportunity to actively utilize apps.
■App image
■Download the official "JOYSOUND Direct Store" series app
| iPhone version | Android version | Common version for both OS |
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| https://itunes.apple.com/jp/app/joysound-zhi-ying-dian-gong/id560410101?mt=8 | https://play.google.com/store/apps/details?id=jp.joyapp&hl=j | http://app.sa-support.appcapsule.com/market/link?appli_id=7200137001 |
[About JOYSOUND Direct Stores]
"JOYSOUND Direct Stores" are karaoke stores with approximately 100 locations nationwide, operated by Standard Co., Ltd., a subsidiary of XING Co., Ltd. (headquarters: Mizuho-ku, Nagoya; President and CEO: Atsushi Yoshida).
[About "GMO Customer Attraction Capsule"]
GMO TECH's "GMO Customer Attraction Up Capsule" is an ASP service that allows users to create original O2O apps (compatible with iPhone®/Android™) aimed at attracting customers to brick-and-mortar stores such as restaurants, beauty salons, nail salons, accommodation facilities, hospitals, and dental clinics. Equipped with a variety of functions such as stamp cards and coupon distribution, store apps can be easily created by simply selecting the design and information on the PC management screen, so even store operators with little knowledge of online sales promotion methods can increase their contact with customers through the app, attracting customers to their stores, and increasing sales.
In addition, we have received positive feedback from many stores for our wide range of design patterns, regular feature updates, and reliable support system.
[GMO Customer Attraction Capsule Usage Fees (All prices exclude tax)]
| Service name | GMO Customer Attraction Capsule |
|---|---|
| URL | https://アップカプセル.com/ |
| Usage plan | Monthly fee: 1) Bronze Plan: 1 yen/month (disk space and design template restrictions apply) 2) Silver Plan: 3 yen/month (no disk space limit, no design template limit) 3) Gold Plan (Customized Plan) |
[Reference URL]
・GMO Customer Attraction Up Capsule Labo URL: https://upcapsule.com/aclabo/
[Contact information regarding services]
GMO TECH Inc. O2O Business Division Manager Shimoyamada
TEL: 03-5489-6375 (direct) FAX: 03-5489-6371
E-mail: ac-support@gmotech.jp
[Press inquiries]
GMO TECH Inc. Public Relations Officer Mihara
TEL:03-5489-6370 FAX:03-5489-6371
Email: press@gmotech.jp
*Google Play and Android™ are registered trademarks of Google, Inc.
*App Store and iPhone® are registered trademarks of Apple, Inc.
*The iPhone trademark is used under license from Aiphone Co., Ltd.
Copyright (C) 2016 GMO TECH, Inc. All Rights reserved.