April 11, 2017
To all the press
GMO TECH, Inc.
The official app for Richmond Hotel, a hotel that can be used for sightseeing and business trips nationwide, has been released.
~Created with "GMO Customer Attraction Capsule," which allows you to easily create O2O apps~
GMO TECH, Inc. (CEO: Akihito Suzuki, hereinafter referred to as GMO TECH), a GMO Internet Group company that provides online customer acquisition services, has announced that it will launch an O2O(* 1)Using GMO Customer Attraction Up Capsule, which allows users to easily create apps, we created the official app for Richmond Hotel, operated by RNT Hotels Co., Ltd. (CEO: Narita Tetsumasa), the hotel business within the Royal Group, and released it on April 10, 2017.
GMO Customer Attraction Up Capsule, provided by GMO TECH, is an ASP service that allows businesses to create original O2O apps (compatible with iPhone and Android) aimed at attracting customers to brick-and-mortar stores, including restaurants, retail stores, and commercial facilities. By utilizing attribute data of app users, such as gender, age, date of birth, and area of activity, businesses can implement O2O marketing measures to encourage customers to visit their stores.
(※1) O2O: An abbreviation for Online to Offline, which refers to the use of the internet to develop promotions and provide information on deals that encourage customers to visit physical stores.
[Richmond Hotel official app by GMO Customer Attraction Capsule]
Richmond Hotel, which is convenient for sightseeing trips and business trips across the country, currently operates 37 hotels nationwide.
The official Richmond Hotel app, created using GMO Customer Attraction Up Capsule, is equipped with features that allow users to easily search for and make reservations at any of the 37 Richmond Hotel locations across the country, as well as special perks such as stamp cards and coupons, and a function to distribute the latest information such as campaign information.
<Comment from Mr. Isono, Planning Department, RNT Hotels Co., Ltd.>
With the evolution of smartphones and the increase in the number of users, Richmond Hotel was also looking for ways to attract customers through apps when they came across GMO Customer Attraction Up Capsule.
By being able to access the latest information for each store, as well as make hotel reservations and confirm reservations directly from the app, we hope to improve customer satisfaction and convenience, and increase the number of Richmond Club members and repeat customers.
■App image
■ Main features of the official Richmond Hotel app
・Hotel Favorites
・Hotel search
·reservation
Latest news
・Accommodation benefits
・Information about the restaurant
・Nearby information
- Push notification history
・About changing your device
・よくあるお問い合わせ
■Download the official Richmond Hotel app
| iPhone/Android version |
 |
| http://app.appcapsule.com/flyer/link?appli_id=5200468001&flyer_id=1
(*) When you click on the above URL on a smartphone, you will be redirected to the respective store. |
[About Richmond Hotel] (URL:http://richmondhotel.jp/)
Richmond Hotel is an accommodation facility operated by RNT Hotels Co., Ltd., the Royal Group's hotel business, with the concept of being "a hotel that is kind to people and nature, and that is always evolving for its customers." As of April 2017, there were 37 hotels nationwide, and from 2017 onwards, the company plans to open new facilities one after another in prime locations that are expected to attract not only tourist demand but also business trips and other business needs.
また、会社設立当初からCS向上委員会、AAAプロジェクトを発足させ、お客様に満足いただけるよう改善に取り組んでおり、全室にWi-Fiを無料完備するなど、客室の改装や設備更新を継続的に実施し、J.D. パワー 2016年日本ホテル宿泊客満足度調査＜1泊9,000円～15,000円未満部門＞において15企業および40ブランド中、宿泊客満足度 2年連続9回目の第1位（同率1位）に選ばれています(※ 2).
(※2) JD Power 2016 Japan Hotel Guest Satisfaction Survey. [Results of responses from 6,155 people regarding hotels they stayed at in the past year.] The survey targets hotels in the category with the most common regular room rate range of 9,000 to 15,000 yen, or hotels with a most common price range of less than 9,000 yen and a most common room area of 15 m1 or more.http://japan.jdpower.com/ja
[About "GMO Customer Attraction Capsule"]
GMO TECH's "GMO Customer Attraction Up Capsule" is an ASP service that allows users to create original O2O apps (compatible with iPhone®/Android™) aimed at attracting customers to brick-and-mortar stores such as restaurants, beauty salons, nail salons, accommodation facilities, hospitals, and dental clinics. Equipped with a variety of functions such as stamp cards and coupon distribution, store apps can be easily created by simply selecting the design and information on the PC management screen, so even store operators with little knowledge of online sales promotion methods can increase their contact with customers through the app, attracting customers to their stores, and increasing sales.
In addition, our wide range of design patterns, regular feature updates, and reliable support system have earned us great praise from many stores.
[GMO Customer Attraction Capsule Usage Fees (All prices exclude tax)]
| Service name | GMO Customer Attraction Capsule |
|---|---|
| URL | https://アップカプセル.com/ |
| Usage plan | Monthly fee: 1) Bronze Plan: 1 yen/month (disk space and design template restrictions apply) 2) Silver Plan: 3 yen/month (no disk space limit, no design template limit) 3) Gold Plan (Customized Plan) |
[Reference URL]
・App/O2O information media "GMO Customer Attraction Capsule Labo" URL: https://appcapsule.com/aclabo/
[Contact information regarding services]
GMO TECH Inc. O2O Business Division Managers Shimoyamada and Takahashi
TEL: 03-5489-6375 (direct) FAX: 03-5489-6371
E-mail: ac-support@gmotech.jp
[Press inquiries]
GMO TECH Inc. Public Relations Officer Mihara
TEL:03-5489-6370 FAX:03-5489-6371
Email: press@gmotech.jp
Copyright (C) 2017 GMO TECH, Inc. All Rights reserved.