The number of stores using the O2O app creation service "GMO Customer Attraction Up Capsule/Up Capsule PRO" has exceeded 3,000!

2017.05.24

Press Release

May 24, 2017

To all the press

GMO TECH, Inc.

O2O app creation service "GMO Customer Attraction Up Capsule/Up Capsule PRO"

The number of stores that have adopted the system has exceeded 3,000!

~O2O app creation platform "GMO Customer Attraction Up Capsule PRO" adopted~

 GMO TECH, Inc. (CEO: Akihito Suzuki, hereinafter referred to as GMO TECH), a GMO Internet Group company that provides online customer acquisition services, has announced that it will launch an O2O(* 1)The total number of stores using "GMO Customer Attraction Capsule," which allows easy app creation, and "GMO Customer Attraction Capsule PRO," an O2O app creation platform that allows flexible customization(* 2)However, we are pleased to announce that as of May 23, 2017, the number of stores has exceeded 3,000.

(※1) An abbreviation for Online to Offline, it refers to utilizing information and services available on the internet to encourage customers to visit physical stores.
(※2) Starting this time, the number of stores that have adopted "GMO Customer Attraction Capsule PRO," a new service released on February 14, 2017, is included.


 "GMO Customer Attraction Up Capsule" is an ASP service that allows you to create original O2O apps (compatible with iPhone®/Android™) aimed at attracting customers to brick-and-mortar stores such as restaurants, beauty salons, nail salons, accommodation facilities, hospitals, and dental clinics. We regularly expand and enhance functions to meet diverse market needs so that stores in a variety of industries, including restaurants and facilities, can utilize it to attract customers. In particular, the app incorporates existing methods for attracting customers and promoting store visits, such as "coupons" that allow you to deliver special offers by narrowing down user attributes, and "stamp cards" that encourage repeat visits and increase repeat rates. These functions have been highly praised by stores for their effective O2O marketing.
 In addition, in November 2016, we partnered with Toreta, a restaurant reservation and customer ledger service, to strengthen our reservation functions, enabling instant reservations, and we are constantly working to improve user convenience.
Furthermore, in February 2017, we released a new service called "GMO Customer Attraction Capsule PRO," an upgraded version of "GMO Customer Attraction Capsule" for store and facility operators who consider using apps as their main promotional and customer attraction tool. This service allows for flexible customization to suit the needs of stores and facilities, as if it were being developed in-house.
 Thanks to these efforts, the number of stores adopting the system has exceeded 3,000 in just seven months since surpassing 2,000 stores in October 2016.
Going forward, "GMO Customer Attraction Capsule" and "GMO Customer Attraction Capsule PRO" will continue to strive to improve the quality of their services as well as expand their functions in order to help more stores attract customers and increase sales.

[About "GMO Customer Attraction Capsule"]
 "GMO Customer Attraction Up Capsule" is a service that allows you to easily create a store app by simply selecting the design and information on a PC management screen. Even store operators with little knowledge of online sales promotion methods can create original apps to expand their contact points with customers, attract more customers to their stores, and increase sales. We also offer a wide range of design patterns, regular feature updates, and a reliable support system.

<"GMO Customer Attraction Up Capsule" Usage Fees> (All prices exclude tax)

Service name GMO Customer Attraction Capsule
URL https://アップカプセル.com/
Main functions Store introductions/push notifications/stamp cards/coupons/store search/surveys/reservations, etc.
Usage plan Monthly fee:
1) Bronze Plan: 1 yen/month (disk space and design template restrictions apply)
2) Silver Plan: 3 yen/month (no disk space limit, no design template limit)
3) Gold Plan (separate quote required) (Plan for multiple stores)

[About "GMO Customer Attraction Capsule PRO"]
 With "GMO Customer Attraction Up Capsule PRO," you can create a highly original and highly functional app, just as if you were developing it from scratch. GMO TECH handles everything from consulting to design and construction, so you can create an original app that meets your needs without having to bother the store, and after it's created, you can operate and manage it freely from the management screen.

<"GMO Customer Attraction Capsule PRO" Usage Fees> (All prices exclude tax)

Service name GMO Customer Attraction Capsule PRO
URL https://アップカプセル.com/pro
Main functions In addition to the coupons and push notifications implemented by "GMO Customer Attraction Up Capsule," we also offer the following:
・Rank-up cards
- App usage analysis function
・Administrative screen user role settings
・Design features that can be freely combined
- Ability to switch the display content of the TOP screen for each user
- Ability to switch notifications and coupons based on user attributes and behavioral history
・Function to link with customer data held by companies (provides various APIs)
・Multilingual support in anticipation of inbound tourists
Initial cost/production cost ・Basic initial cost: 20 yen and up
・App production costs: from 30 yen
・Customization development costs: Separate estimate
Monthly cost separate quotation(* 3)

(*3) Charges are based on the number of monthly active users (MAU). Please contact us for details.

[Reference URL]
・App/O2O information media "GMO Customer Attraction Up Capsule Labo" URL: https://upcapsule.com/aclabo

[Contact information regarding services]
GMO TECH Inc. O2O Business Division Manager Yamauchi
TEL: 03-5489-6375 (direct) FAX: 03-5489-6371
E-mail: ac-support@gmotech.jp

[Press inquiries]
GMO TECH Inc. Public Relations Officer Mihara
TEL:03-5489-6370 FAX:03-5489-6371
Email: press@gmotech.jp

Copyright (C) 2017 GMO TECH, Inc. All Rights reserved.

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