January 15, 2018
To all the press
GMO TECH, Inc.
O2O app creation service "GMO App Capsule/GMO App Capsule PRO" created apps exceed 400 million downloads
GMO TECH, Inc. (CEO: Akihito Suzuki, hereinafter referred to as GMO TECH), a GMO Internet Group company that provides online customer acquisition services, has announced that it will launch an O2O(* 1)We are pleased to announce that apps created using "GMO App Capsule," which allows for easy app creation, and "GMO App Capsule PRO," an O2O app creation platform that allows for flexible customization, have surpassed a cumulative total of 4 million downloads as of January 15, 2018.
(※1) O2O: An abbreviation for Online to Offline, which refers to the use of the internet to develop promotions and provide information on deals that encourage customers to visit physical stores.
"GMO App Capsule" is a service that allows you to easily create original O2O apps (compatible with iPhone®/Android™) aimed at attracting customers to brick-and-mortar stores such as restaurants, beauty salons, nail salons, accommodation facilities, and hospitals. In particular, the "coupon" feature, which allows you to deliver special offers by narrowing down user attributes in detail, and the "stamp card" feature, which encourages repeat visits and leads to increased repeat business, have been highly praised by stores.
In addition, GMO App Capsule PRO can be flexibly customized as if it were a proprietary development, and can also be linked to proprietary data held by companies and the addition of original functions. This allows for more effective O2O marketing through apps, and is accelerating adoption among chain restaurants, retail stores, and accommodation facilities.
With this background, both services have been introduced to a total of over 3,700 stores and facilities, and the apps produced by "GMO App Capsule/GMO App Capsule PRO" have now surpassed 400 million downloads. "GMO App Capsule" and "GMO App Capsule PRO" will continue to strive to expand their functions and improve the quality of their services in order to help more stores and facilities attract customers and increase sales, regardless of industry or business type.
[About "GMO Up Capsules"]
"GMO App Capsule" is a service that allows you to easily create an original O2O app for your store by simply selecting the design and information on the PC management screen. Even store operators who have little knowledge of online sales promotion methods can create original apps to expand their contact points with customers, attract more customers to their stores, and increase sales. We also offer a wide range of design patterns, regular feature updates, and a reliable support system.
<GMO App Capsule Usage Fees> (All prices exclude tax)
| Service name | GMO Up Capsules |
|---|---|
| URL | https://アップカプセル.com/ |
| Monthly cost | 1) Bronze Plan: 1 yen/month (disk space and design template restrictions apply) 2) Silver Plan: 3 yen/month (no disk space limit, no design template limit) 3) Gold Plan (separate quote required) (Plan for multiple stores) |
[About "GMO Up Capsule PRO"]
"GMO App Capsule PRO" is an advanced service of "GMO App Capsule" that allows you to create highly original, highly functional apps that are just like being developed from scratch. GMO TECH handles everything from consulting to design and construction, so you can create an original app that meets your needs without having to bother the store, and after it's created, you can operate and manage it freely from the management screen.
In terms of functionality, in addition to basic features such as stamp card functionality, coupon distribution, and app usage analysis, it also has many other features, including the following: These functions can be flexibly customized to suit the needs of the store, making it ideal for store and facility managers who consider the app to be their main tool for sales promotion and attracting customers.
①Design features that can be freely combined
② A function that allows you to segment (display) users by attributes
3) Function to link with customer (member) data held by the company
4. Multilingual support in anticipation of inbound tourists
<"GMO App Capsule PRO" Usage Fee> (All prices exclude tax)
| Service name | GMO Up Capsule PRO |
|---|---|
| URL | https://アップカプセル.com/pro |
| Initial cost/production cost | ・Basic initial cost: 40 yen and up ・App production costs: from 35 yen ・Customization development costs: Separate estimate |
| Monthly cost | separate quotation |
[Contact information regarding services]
GMO TECH Inc. O2O Business Department
TEL: 03-5489-6375 (direct) FAX: 03-5489-6371
E-mail: ac-support@gmotech.jp
[Press inquiries]
GMO TECH, Inc. Public Relations Officer
TEL:03-5489-6370 FAX:03-5489-6371
Email: press@gmotech.jp
Copyright (C) 2018 GMO TECH, Inc. All Rights reserved.