February 14, 2020

To all the press

GMO TECH, Inc.

GMO SmaAD and SmaAFFi offer walls now include an Amazon gift certificate giveaway feature!
~ Sites without points features can now also display profitable incentive ads ~

GMO TECH, Inc. (CEO: Akihito Suzuki, hereinafter referred to as GMO TECH), a GMO Internet Group company that provides online customer acquisition services, is offering a smartphone advertising distribution service called "GMO SmaADSmartphone" and the fully performance-based affiliate service "GMO SmaAFFiSmart Affiliate" is an offerwall that will be available for partner sites and apps today, Friday, February 14, 2020.(※ 1)We have added the "Amazon Gift Certificate Present Feature."
(*1) An offer wall is a dedicated page that displays advertisements with incentives that allow users to earn points or coins that can be used on partner sites or apps.

[About this update and its background]
The previous offer walls for "GMO SmaAD" and "GMO SmaAFFi" could not provide incentives (rewards) to users who did not have their own points or coins, so they were only available to partner sites and apps that had their own points or coins, such as point sites (pocket money sites) and manga apps.
Against this backdrop, we have updated the offer walls of "GMO SmaAD" and "GMO SmaAFFi" to allow more partner sites and apps to use them, and have added an "Amazon Gift Certificate Present Function" as an incentive to users. This means that even partner sites and apps that do not have their own points or coin functions can display profitable incentive ads by offering Amazon Gift Certificates.
In addition, no development is required on the partner site or app side; it can be easily used by simply setting up a link to the offerwall.

[Future updates]
Going forward, GMO SmaAD and GMO SmaAFFi will continue to update the offerwall's functions, including the posting of video content, in an effort to improve usability and maximize partner revenue.

[About "GMO SmaAD"] (URL:https://smaad.net/smaad/）

"GMO SmaAD" is a performance-based advertising distribution service for smartphone apps that has one of the largest media networks in the industry. We consider not only app installations but also subsequent engagement as achievement points, and we are strengthening our consulting services according to advertisers' KPIs.

[About "GMO SmaAFFi"] (URL:https://smaad.net/smaaffi）

"GMO SmaAFFi" is a completely performance-based affiliate service for websites (compatible with PCs and smartphones). GMO TECH acts as an intermediary between advertisers and publishers (affiliates) who operate websites, providing consulting services to both parties, allowing advertisers to attract more customers and increase sales, while publishers can maximize their profits.

[About GMO TECH]
GMO TECH was listed on the Tokyo Stock Exchange Mothers in December 2014 and provides support to companies in attracting customers through its proprietary technology-driven products, internet advertising, and SEO.
We provide comprehensive support for attracting customers to the web, including our in-house developed smartphone app advertising distribution service "GMO SmaAD" and web-based performance-based affiliate service "GMO SmaAFFi," as well as advertising operations centered on aggregated job ads from Indeed and Standby, "Feed Dash! byGMO," which allows you to do everything from feed generation to operation in-house, and SEO measures including "Job Search Dash! byGMO," which allows you to support Google Job Search with a single tag installation.
In all of its businesses, GMO TECH focuses on conversions (results) such as inquiries, purchases, and installations, which are the most important KPIs in customers' web strategies.

Above

[Press inquiries]
GMO TECH, Inc. Public Relations Officer
TEL:03-5489-6370 FAX:03-5489-6371
Email: press@gmotech.jp

[Contact information regarding services]
GMO TECH Inc. Affiliate Advertising Department
TEL:03-5489-6270 FAX:03-5489-6371
E-mail: smaad-sales@gmotech.jp

[GMO TECH Inc.] (URL:https://gmotech.jp/）

Copyright (C) 2020 GMO TECH, Inc. All Rights reserved.

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