March 21, 2024
To all the press
GMO TECH, Inc.
Highly functional SEO internal tool "Lumar"
Added "Scoring function (IMPACT)" and "Monitoring function (MONITOR)"
- It is now possible to grasp the status of the site more accurately than ever before and implement countermeasures -
GMO TECH, Inc. (CEO: Akihito Suzuki, hereinafter referred to as "GMO TECH"), a GMO Internet Group company that provides online customer acquisition services, is the exclusive distributor in Japan of the highly functional SEO internal countermeasure tool "Lumar."
Starting Thursday, March 21, 2024, Lumar will add the "Scoring Function (IMPACT)" and "Monitoring Function (MONITOR)" for Japanese customers.
This allows businesses without SEO expertise or in-house staff running their own web advertising to accurately grasp the status of their site and implement measures that take into account importance and priority.
【background】
Lumar, which GMO TECH has been offering since October 2019, is a cloud-based technical SEO tool that specializes in highly specialized SEO analysis. Its advanced crawler automatically visualizes problems with internal measures.
Content SEO, a common SEO measure, aims to improve Google rankings, while technical SEO aims to eliminate SEO demerit points such as internal link structure, page errors, page load speed, and security, and tends to be overlooked because the effects of SEO are not immediately apparent. However, for large-scale sites and e-commerce sites, technical SEO measures are also essential, as not displaying some pages can damage trust and reduce sales.
It was previously possible to detect a list of error items using the previous Lumar analysis (Analyze function), but there were a huge number of points and problems to be optimized, making it difficult for anyone other than an SEO expert to determine priority and importance, and making it difficult to notice new problems.
Therefore, by launching the new "Scoring Function (IMPACT)" and "Monitoring Function (MONITOR)," even businesses and in-house staff without SEO expertise will be able to accurately grasp the status of their site and implement measures that take into account importance and priority.
[About the new features] (URL:https://lumar.seo-dash.net/) (※)
■ Scoring function (IMPACT)
By scoring the error items on the site, you can understand their importance and priority, making it possible to provide accurate information to relevant parties and within the company.
■Monitoring function (MONITOR)
By setting priorities and other monitoring items in advance, you can automatically and regularly check the status of your site.
GMO TECH will continue to provide businesses with many tools for internal site analysis through "Lumar," thereby helping to attract more customers and contributing to the development of their businesses.
(*) If you would like to apply for this function, please check the website page.
About Lumar (URL:https://www.lumar.io/ja/）
Lumar is a tool specialized for technical SEO. Simply enter a URL and run it to begin analysis. You can analyze not only your own site but also your competitors' sites. You can set the analysis scope in detail, such as crawling all pages or crawling only specified subdomains/subdirectories, and it detects and visualizes technical SEO issues all at once.
In addition to high-level technical SEO analysis, it also automates crawling and monitors your site to check data such as ranking changes. It also displays metrics using DeepRank, which is similar to Google's PageRank, and allows you to graph the depth of pages on your site and check the link structure at a glance. This allows you to identify areas for improvement on your site that you may not have noticed before. It also saves SEOs a huge amount of time from manually checking your site.
About GMO TECH, Inc.
GMO TECH was listed on the Tokyo Stock Exchange Mothers Market (now the Tokyo Stock Exchange Growth Market) in December 2014. We develop our own services using the latest technology and provide customer acquisition support through internet advertising, MEO, and SEO.
We are developing an SEO business centered on "MEO Dash! byGMO," a service for store operators that helps attract customers by ranking highly in Google Maps searches. We are also promoting an internet customer acquisition business through a multifaceted approach, including our in-house developed smartphone app advertising distribution service "GMO SmaAD" and a web-based performance-based affiliate service "GMO SmaAFFi."
GMO TECH is also focusing on developing new services and functions that utilize AI across all of its businesses, and will contribute to the development of businesses by attracting customers, with the aim of becoming "the No. 1 group creating the future with AI."
Above
[Press inquiries]
GMO TECH, Inc.
Management Headquarters Corporate Planning Department
TEL：03-5489-6370
Email: press@gmotech.jp
GMO Internet Group, Inc.
Yamazaki, Public Relations Officer, Group Communications Department
TEL：03-5456-2695
Contact Us:https://www.gmo.jp/contact/press-inquiries/
GMO TECH, Inc.
Product Marketing Headquarters Sales Department
TEL：03-5489-6374
Email: promo@gmotech.jp
[GMO TECH Inc.] (URL:https://gmotech.jp/）
| Company Name | GMO TECH, Inc. (Tokyo Stock Exchange Growth Market, Stock Code: 6026) |
|---|---|
| Address | Cerulean Tower, 26-1 Sakuragaokacho, Shibuya-ku, Tokyo |
| Representative | Akito Suzuki, President and CEO |
| Business Overview | Creating the future with AI 1. Internet customer acquisition business 2. Web Marketing DX Business 3. SaaS DX Business 4. Internet Media Business 5. Internet business in general, including the above |
| Capital | One hundred million yen |
[GMO Internet Group, Inc.] (URL:https://www.gmo.jp/）
| Company Name | GMO Internet Group, Inc. (Tokyo Stock Exchange Prime Market Securities Code: 9449) |
|---|---|
| Address | Cerulean Tower, 26-1 Sakuragaokacho, Shibuya-ku, Tokyo |
| Representative | Representative Director and Group Representative Masatoshi Kumagai |
| Business Overview |
■Internet infrastructure business ■Internet advertising and media business ■ Internet finance business ■ Cryptocurrency business |
| Capital | One hundred million yen |
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