September 2, 2024
To all the press
GMO TECH, Inc.
GMO TECH holds "Google Maps Utilization Seminar" as part of Fukushima Prefecture's project to improve its system for welcoming tourists to Japan
~Providing information dissemination know-how and contributing to the creation of attractive tourist destinations in Fukushima Prefecture~
GMO TECH, Inc. (CEO: Akito Suzuki, hereinafter referred to as "GMO TECH"), a GMO Internet Group company that provides online customer acquisition services, held a "Google Maps Utilization Seminar" for three days from August 21st to 23rd, 2024, as part of a project commissioned by WAmazing Inc. (CEO: Fumiko Kato, hereinafter referred to as "WAmazing") to develop a system to welcome tourists to Fukushima Prefecture.
A total of 72 tourism business operators and related parties from Fukushima Prefecture participated in this seminar, providing an opportunity to learn directly from GMO TECH's know-how and use it to help improve the appeal of tourist destinations.
[Background of this project]
With the end of Japan's border control measures in April 2023, it has become easier to travel to Japan from overseas, and coupled with the weak yen, the number of foreign visitors to Japan is rapidly recovering. Furthermore, with the spread of the internet and social media, it has become easier for tourists to research and choose stores themselves. Many of these people use Google Maps to find store locations and user reviews.
GMO TECH has launched "MEO Dash! byGMO," a map engine optimization (MEO) service that helps businesses highlight their information on map services such as Google Maps.(*)The aim of this seminar was to share this know-how with tourism businesses in Fukushima Prefecture and to strengthen efforts to attract more tourists to Japan.
(※) Reference: "MEO Dash! byGMO" https://meo-dash.com/
[About the seminar]
To make the most of Google Maps, it is important to utilize Google Business Profile (GBP), a service that allows you to display and manage business information (such as business hours, location, photos, and reviews) for free on Google Maps. At this seminar, GMO TECH members, who are skilled in operating GBP, explained everything from the basics of GBP to practical content such as effective communication and customer acquisition methods. Participants commented that the content was "extremely useful as it was relevant to their actual work," and were pleased to learn knowledge that will be useful in future customer acquisition activities.
■ Purpose and aim
・Understand the importance of using Google Maps
・Everyone will be able to register even if they have no knowledge of GBP
- Reach goals that are tailored to participants' level of proficiency
■Location and Date
Hamadori: Wednesday, August 21, 2:00 PM - 4:30 PM
Aizu: Thursday, August 22nd, 2:00 PM - 4:30 PM
Nakadori: Friday, August 23rd, 1:30pm - 4:00pm
■ Participants
Business operators of tourist facilities, accommodation facilities, restaurants, etc. in Fukushima Prefecture
Local government officials
Content
Part 1: Seminar to learn the basics of using Google Maps
Part 2: Workshops tailored to participants' proficiency levels (beginner, intermediate, advanced)
・Beginner - Basic account setup method
・Intermediate level: How to enhance your account
・Advanced ~ Inbound Measures ~
■ Lecturer
GMO TECH, Inc.
Product Marketing Headquarters Sales Department I
Manager Yuta Nunomura
■The seminar venue
[Future prospects]
GMO TECH will continue to contribute to creating an attractive tourist destination in Fukushima Prefecture by providing information through operational support for Google Maps and follow-up services such as numerical analysis.
In addition, we plan to expand our initiatives to multiple local governments by collaborating with WAmazing, which supports local governments, tourism associations, and DMOs (Distance Tourism Organizations). By supporting local governments that have close ties with local store operators, we aim to further expand the "MEO Dash byGMO" service, help attract customers to local businesses, and build relationships.
[About WAmazing Inc.]
WAmazing is a startup founded in July 2016 that provides a tourism platform service for foreign tourists visiting Japan. It provides one-stop travel reservations and arrangements online (website, app, WeChat) for the five major consumption areas of tourists visiting Japan (accommodation, tourist experiences, shopping, transportation, and dining) (OTA business). It has installed free SIM card distribution terminals at 25 airports and surrounding facilities in Japan with scheduled international flights, and is expanding its membership by providing free SIM cards. Its main service areas are Taiwan, Hong Kong, China, Southeast Asian countries, and Australia. With the OTA business as its base, it has built a business model that accelerates growth through synergies between its three pillars: the regional tourism digital transformation business and the inbound marketing partner business, and has achieved revenue growth for nine consecutive fiscal years since its founding.
About GMO TECH, Inc.
GMO TECH develops its own services using the latest technology to help attract customers through internet advertising, MEO, and SEO. It also promotes internet customer acquisition business through a multifaceted approach, including its in-house developed smartphone app advertising distribution service "GMO SmaAD" and web-based performance-based affiliate service "GMO SmaAFFi."
GMO TECH is also focusing on developing new services and functions that utilize AI across all of its businesses, and will contribute to the development of businesses by attracting customers, with the aim of becoming "the No. 1 corporate group creating the future with AI."
Above
[Press inquiries]
GMO TECH, Inc. Public Relations Officer
TEL：03-5489-6370
Email: press@gmotech.jp
GMO Internet Group, Inc.
Niino, PR Team, Group Public Relations Department
TEL：03-5456-2695
Contact Us:https://www.gmo.jp/contact/press-inquiries/
[Contact information regarding services]
GMO TECH, Inc. Product Marketing Division, Sales Department
TEL：03-5489-6374
Email: promo@gmotech.jp
[GMO TECH Inc.] (URL:https://gmotech.jp/）
| Company Name | GMO TECH, Inc. (Tokyo Stock Exchange Growth Market, Stock Code: 6026) |
|---|---|
| Address | Cerulean Tower, 26-1 Sakuragaokacho, Shibuya-ku, Tokyo |
| Representative | Akito Suzuki, President and CEO |
| Business Overview | Creating the future with AI 1. Internet customer acquisition business 2. Web Marketing DX Business 3. SaaS DX Business 4. Internet Media Business 5. Internet business in general, including the above |
| Capital | One hundred million yen |
[GMO Internet Group, Inc.] (URL:https://www.gmo.jp/）
| Company Name | GMO Internet Group, Inc. (Tokyo Stock Exchange Prime Market Securities Code: 9449) |
|---|---|
| Address | Cerulean Tower, 26-1 Sakuragaokacho, Shibuya-ku, Tokyo |
| Representative | Representative Director and Group Representative Masatoshi Kumagai |
| Business Overview | ■Internet infrastructure business ■Internet advertising and media business ■ Internet finance business ■ Cryptocurrency business |
| Capital | One hundred million yen |
Copyright (C) 2024 GMO TECH, Inc. All Rights reserved.