November 13, 2024
To all the press
GMO TECH, Inc.
GMO TECH supports Ibaraki Prefecture's tourism industry and inbound tourism measures
"Google Maps Utilization Seminar" held
- Providing know-how on MEO measures, information dissemination and customer acquisition to improve the "earning power" of the region -
GMO TECH, Inc. (Representative Director, President and CEO: Suzuki Akito, hereinafter referred to as GMO TECH), a GMO Internet Group company that provides online customer acquisition services, held a "Google Maps Utilization Seminar" on Friday, November 8, 2024, targeting businesses such as tourist facilities, accommodation facilities, and restaurants in Ibaraki Prefecture to support Ibaraki Prefecture's tourism industry and inbound tourism measures.
A total of 22 people, including tourism business operators and related parties in Ibaraki Prefecture, participated in this seminar, which was taught by a GMO TECH partner (employee). They learned about effective methods for disseminating information and attracting customers using Google Maps, and deepened their knowledge on how to communicate the attractions of the region both domestically and internationally.
【background】
While tourism demand, which temporarily slumped due to the COVID-19 pandemic, is beginning to recover, the tourism industry remains in a tough environment, with labor shortages and rising costs due to rising prices. In this environment, it is essential to respond flexibly to changes in travelers' values and travel styles, proactively capture inbound demand, and improve the "earning power" of regions.
In light of this current situation, GMO TECH held a "Google Maps Utilization Seminar" on Friday, November 8th, targeting businesses in Ibaraki Prefecture, with the aim of creating an environment where they can disseminate information and attract customers themselves.
GMO TECH has launched the MEO service "MEO Dash! byGMO," a measure to make your business information stand out on Google Maps.(*) By providing this know-how, the event has become a venue that can be used to promote and develop tourism in Ibaraki Prefecture.
(※) Reference: "MEO Dash! byGMO" https://meo-dash.com/
[About the seminar]
With the spread of smartphones, an increasing number of tourists are using Google Maps to refer to store location information and reviews when choosing a tourist destination. Using a Google Business Profile (GBP) to manage business information such as opening hours, location, photos, and reviews on Google Maps increases the visibility of your business and is also effective in attracting inbound customers.
At this seminar, GMO TECH partners (employees) took the stage and explained everything from the basics to the advanced, including how to register for GBP and effective methods of disseminating information and attracting customers.
■ Purpose and aim
・Understand the importance of using Google Maps
・Anyone can now register even if they have no knowledge of GBP
・Participants will be able to disseminate information and attract customers through GBP
・Deepen your understanding of inbound business
■Date/time/location
11 month 8 Date (gold) 14: 00 ~ 15: 00
Held online
■ Participants
22 business operators of tourist facilities, accommodation facilities, restaurants, etc. in Ibaraki Prefecture
Content
Part 1: Google Business Profile Basics and How to Use It, and the Need for GBP
・Explanation of GBP owner registration, how to expand GBP information, and inbound measures
Part 2: Q&A session and explanation of points to note regarding GBP management, Q&A session by the lecturer
・Sharing important points to note regarding inbound business
■ Lecturer
GMO TECH, Inc.
Product Marketing Headquarters Sales Department I
Manager Yuta Nunomura
2013 Joined GMO Internet, Inc. (currently GMO Internet Group, Inc.)
In 2017, he participated in the construction of a sales organization at GMO TECH, Inc.
2021: Appointed Sales Manager
He has been involved in solving problems related to attracting customers to small to large websites, focusing on search engine optimization (MEO), SEO, and search advertising. He currently manages a direct sales team of approximately 30 people.
[Future prospects]
GMO TECH will continue to support Ibaraki Prefecture's tourism industry and inbound tourism measures through operational support for Google Maps and follow-up support such as numerical analysis. Furthermore, with an eye toward expanding to other municipalities, we aim to contribute to regional revitalization by further expanding the "MEO Dash! byGMO" service and helping local businesses attract customers and building relationships.
[About GMO TECH]
GMO TECH was listed on the Tokyo Stock Exchange Mothers Market (now the Tokyo Stock Exchange Growth Market) in December 2014. We develop our own services using the latest technology and provide customer acquisition support through internet advertising, MEO, and SEO.
We offer a wide range of SEO solutions, including "MEO Dash! byGMO," a service for store operators that helps attract customers by ranking highly in Google Maps searches, "SEO Dash! byGMO," which provides SEO consulting to improve organic search rankings and user conversion rates, "Feed Dash! byGMO," an advertising operation centered on aggregated job ads, and "Job Search Dash! byGMO," which enables compatibility with Google Job Search with a single tag.We also promote our internet customer acquisition business through a multifaceted approach, including our in-house developed advertising distribution service for smartphone apps, "GMO SmaAD," and our performance-based affiliate service for the web, "GMO SmaAFFi."
Across all of our businesses, GMO TECH places emphasis on conversions (results) such as inquiries, purchases, and installations, which are the most important KPIs in our clients' web strategies, and contributes to the growth of our clients' businesses by attracting customers.
Above
[Press inquiries]
GMO TECH, Inc.
Kobayashi, PR Group, Corporate Planning Department
TEL:03-5489-6370 FAX:03-5489-6371
Email: press@gmotech.jp
GMO Internet Group, Inc.
Group Public Relations Department PR Team Nishizaki
TEL：03-5456-2695
Contact Us:https://www.gmo.jp/contact/press-inquiries/
[Contact information regarding services]
GMO TECH, Inc.
Product Marketing Headquarters Sales Department
TEL: 03-5489-6374 (direct) FAX: 03-5489-6371
Email: promo@gmotech.jp
[GMO TECH Inc.] (URL:https://gmotech.jp/）
| Company Name | GMO TECH, Inc. (Tokyo Stock Exchange Growth Market, Stock Code: 6026) |
|---|---|
| Address | Cerulean Tower, 26-1 Sakuragaokacho, Shibuya-ku, Tokyo |
| Representative | Akito Suzuki, President and CEO |
| Business Overview | Creating the future with AI 1. Internet customer acquisition business 2. Web Marketing DX Business 3. SaaS DX Business 4. Internet Media Business 5. Internet business in general, including the above |
| Capital | One hundred million yen |
[GMO Internet Group, Inc.] (URL:https://www.gmo.jp/）
| Company Name | GMO Internet Group, Inc. (Tokyo Stock Exchange Prime Market Securities Code: 9449) |
|---|---|
| Address | Cerulean Tower, 26-1 Sakuragaokacho, Shibuya-ku, Tokyo |
| Representative | Representative Director and Group Representative Masatoshi Kumagai |
| Business Overview | ■Internet infrastructure business ■Internet advertising and media business ■ Internet finance business ■ Cryptocurrency business |
| Capital | One hundred million yen |
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